I am in Canada or Australia, why is the price of the app showing different for me?

Essentially the iTunes store is localized in every country. That means that you will always see a price in your LOCAL currency for an app, you will never see that app price in USD because iTunes detects that you are outside the US. Your local price does not fluctuate based on daily currency conversions, but is rather set by Apple about once a year and we hear that it’s not the most favorable rate. Unfortunately, app developers have zero control over this, it is completely dictated by Apple. If we are running a sale, rest assured that even though the sale price for you in your local currency is different than the sale price in USD, the app is still discounted for you by the same percentage.